Lasky Hotel

Lasky Hotel

The Lasky is a new boutique luxury hotel located at 140 South Lasky Drive, due to open in 2023. The newly built 36,760 sq ft hotel will have 66 guest rooms. Set back from the bustle of Rodeo Drive and Santa Monica Boulevard, it positions itself as 'a timeless luxury hideaway' and is destined to become one of LA's best-kept secrets.

Thunkgood's brief was to develop a comprehensive brand vision for the hotel, detailing, amongst other things its brand positioning, brand name, brand offer and brand DNA. The brief also required alternative concepts for the interior design brief and for the agency to present this to shortlisted interior design agencies including David Collins Studio and Martin Brudnizki Design.

Lasky Hotel
Lasky Hotel
Lasky Hotel
Lasky Hotel
Lasky Hotel
Lasky Hotel
Lasky Hotel